Complimentary Real Estate Facebook Ad Examples
Written by Shana Gough
Updated at October 25th, 2024
- Agent Elite University
- My Account
- Agent Elite Max (CRM)
- Design Studio
- Local Presence
-
Website
Real Estate Specific (Click here for a full list of articles) Email Marketing Automation and Integration (Click here for a full list of articles) Integrations Landing Pages Single Property Websites & Flyers Blogs Mortgage Specific (Click here for a full list of articles) Analytics IDX Search Engine Optimization (SEO) Team Marketing Automation
- Facebook Ads
Table of Contents
Complimentary Ad's Are Set to Be Discontinued on January 1, 2025
Example Seller’s Ad
What to Consider
- Single-image ads will rotate between the three images below.
- Three slide ads will use all three images below.
- All Seller's ad are linked back to the “Whats My Home Worth” page within the website unless otherwise requested.
 |
 |
 |
Example Buyer’s Ad
What to Consider
- Single image ads will use any 1 of the images below (You can always request that we switch out the image.)
- All Buyer ads are linked back to the Main Community on the website unless otherwise requested.
 |
 |
 |
 |
Example Listing Ad
Listing Ad
Defaults at a Three slide ad | Can have up to 10 images
Default images: Front of Home, Kitchen & Back of Home
All Listing ads are linked back to the “Featured Properties” page within the website
To learn more about the “Featured Properties” page, Click Here
*We apologize but due to Facebook's current advertising rules, we are unable to mention the home's price in any ad.
 |
 |
 |
Relocation Listing Ad
 |
 |
 |
 |
Sold Listing Seller Ad
Sold Seller Ads are built using a recently sold listing and are designed to attract sellers. Please keep in mind that most MLSs will pull all images but one once the listing has sold. Therefore, if you would like for the ad to be a carousel ad, please send in any additional images you'd like us to use.
Ads link back to the “What's My Home Worth” page within the website unless otherwise requested.
*We apologize, but due to Facebook's current advertising rules, we are unable to mention the home's price in any ad.
 |
 |
 |
 |
 |
New Construction Listing Ads
Defaults at a Three slide ad | Can have up to 10 images
Default images: Front of Home, Kitchen & Back of Home
All New Construction ads are linked back to the “Featured Properties” page within the website
To learn more about the “Featured Properties” page, Click Here
*We apologize, but due to Facebook's current advertising rules, we are unable to mention the home's price in any ad.
 |
 |
 |
Open House Ads
Defaults at a Three slide ad | Can have up to 10 images
Default images: Front of Home, Kitchen & Back of Home
All Open House ads are linked back to the “Featured Properties” page within the website
To learn more about the “Featured Properties” page, Click Here
*We apologize, but due to Facebook's current advertising rules, we are unable to mention the home's price in any ad.
 |
 |
 |
 |
Example Relocation Ads
Defaults at a Three slide ad | Can have up to 10 images
All Relocation ads are linked back to the Main Community of focus on the website unless otherwise requested
Relocation
 |
 |
 |
Example Branded Listing Ad
Defaults at a Three slide ad | Can have up to 10 images
We can add your branding to any ad at no additional cost, the following items are included:
- Agent Profile Picture (Added as an additional slide)
- Agent Name
- Logo (Personal &/or Broker)(Added as an additional slide)
- Broker Name
-
Licensing info (Personal &/or Broker)
- LO#, MLS#,BRE#, ect.
- Can be linked back to any page or Landing Page within the website
The following example is a branded ad and can be done at no additional cost.
 |
 |
 |
 |
 |
Example Designed Listing Ads
We are also able to create custom-designed ads based on your specific needs at an additional cost. To further discuss doing Designed Ads, please get in touch with one of our amazing Customer Success Team members by emailing us at [email protected].
What is a CTA? & Best Practices
What Is It?
CTA stands for Call to Action. This is the primary text located above the ad. This text is used to entice the user to click the “Learn More” button to complete the action.
Best Practices
FB Text Recommendations
- Primary Text (CTA): 125 characters (Including Spaces) - Text over 125 characters is allowed but the user will need to click "Read more"
- Description: 27 characters (Below the images)
- You want to have all your “Key”&“Buzz” words as well as any important information within the first 3 lines of the ad. Everything after that will require the user to click the “Read More” button
What Is the Text Below the Ad Called?
This area is called the Description.
FB Text Recommendations
Description: 27 characters(Including Spaces) - Text over 27 characters if allowed but will be translucent
What Size Do Images Need To Be?
Images provided by the client can be no smaller than 600x600px
To discuss your Facebook Ads, please get in touch with one of our amazing Customer Success Team at [email protected].