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Automated Marketing Packages (AMP) One-for-All Packages

What is it?

One-for-All lets you create a single marketing package that works across every listing status. Instead of building a separate package for Just Listed, Pending, Sold, and so on, you build one and the system handles the rest.

Every time a listing updates, Automated Marketing Packages (AMP) automatically creates a fresh version of that package with the right content already filled in. You set it up once and it runs on its own.

What triggers a new package?

A new package is created when a listing status changes (Active, Pending, Closed) or when there’s a price change, even if the status stays the same. Open House is excluded and will not trigger the feature. That said, the existing Active package will show an outdated content warning when Open House details are available, so users can update it and pull in the latest information.

Nothing gets overwritten. Every version lives in the user’s library.

How do titles within the designs work?

When set up correctly, your designs will show a clean, friendly title instead of the raw MLS status. Active becomes “Just Listed,” Pending becomes “Under Contract,” Closed becomes “Just Sold,” and a price change shows “Price Adjustment.”

These titles only appear inside the designs. The platform itself still shows the raw MLS status everywhere else. Right now the titles are fixed, but a future update will let each client choose their own.